Freelance Copywriter for UK Businesses
Looking for a freelance copywriter in the UK who writes to sell? I write landing pages, emails, sales letters, funnels and ads for businesses that want more enquiries and sales, and I work with you directly.
Direct response copywriting: what’s included
Direct response copywriting is writing built to make the reader act: send an enquiry, book a call or buy. Every page, email or ad has one job.
Landing pages and sales pages
Pages that explain your offer clearly and give the visitor one next step.
Email sequences and newsletters
Welcome sequences, launch emails and regular newsletters that keep your list warm.
Video sales letters and scripts
Scripts for sales videos, ads and short videos, ready for your editor or for me to brief.
Funnels
The whole path from ad to enquiry to sale, with the copy for each step.
Facebook and Instagram ad copy
Hooks, primary text and headlines tested on real campaigns. I also run Facebook ads if you want the full service.
Ghostwriting
Posts and articles for founders and executives, written in your voice.
Who I write for
Founders and small businesses
Owners who know their business and need words that bring in customers.
Coaches, consultants and info-businesses
Offers, launches and funnels for people who sell expertise.
E-commerce and DTC brands
Product pages, emails and ad angles for online shops.
Clinics and local businesses
Copy for practices and local services, written with the advertising rules for health and aesthetics in mind. See Facebook ads for dentists and clinics.
How a copywriting project works
Brief on WhatsApp
You tell me about the offer, the customer and the goal. If you have no written brief, we build it together.
Research
I study your market, your competitors and the words your customers use.
First draft
You receive the copy with the reasoning behind the main choices.
Revisions
We refine it together until it is ready to go live.
Why work with a freelance direct response copywriter
In many agencies, the person who sells the project is not the one who writes it. With me there are no account managers and no hand-overs: you talk to the writer, on WhatsApp, and I reply myself.
Because I also run Facebook and Instagram campaigns, I see which headlines and angles get people to click and enquire. That feedback goes straight into the copy I write for you.
Results from real campaigns
These case studies come from campaigns I ran in Italy. Figures are converted from euros to pounds at roughly €1 = £0.85 and rounded.
Cost per lead down from about £8.50 to about £1.70.
Read the case study →Collected in 3 months with about £510 of advertising.
Read the case study →Monthly revenue from campaigns up from about £2,580, with the same budget.
Read the case study →What clients say about working with me
Reviews from my Trustpilot profile (4.5 out of 5, 34 reviews), translated from Italian. Most of them come from my copywriting work.
“Unlike other agencies or freelancers, he is always available, the work is on time and he comes up with new ideas for growth.”
“I had tried other marketing agencies before, but never found the same professionalism I got from Stefano.”
“Extremely available and always ready to answer any question. Swiss precision in delivering the materials.”
“Within 48 hours he delivered the work, and it was really tailor-made. I can’t wait to work with him again.”
“My ads and landing pages convert almost twice as much as before. And he is punctual too.”
“Unlike other copywriters, Stefano was always available for questions and support.”
Clear quotes
The fee depends on what you need: a single page, an email sequence or a full funnel. Tell me about the project on WhatsApp and I send you a quote.
- A quote for each project
- Direct contact with the writer
- English or Italian
Prefer to meet in person?
I work remotely with clients across the UK, and I’m regularly in Marylebone, Central London. If you would like to meet before starting, we can have a coffee and talk through your project.
Frequently asked questions about hiring a freelance copywriter in the UK
What is a direct response copywriter?
A direct response copywriter writes copy designed to get an immediate action from the reader, such as an enquiry, a booking or a purchase. Landing pages, sales emails and ads are typical examples.
How much does a freelance copywriter cost?
It depends on the project. A single page, an email sequence and a full funnel are very different pieces of work. Tell me what you need and I will send you a quote.
Do you write in British English?
I write in English and Italian. Tell me about your project and your audience, and we agree on the tone of voice together.
Can you also run my Facebook ads?
Yes. I manage Facebook and Instagram campaigns from £600 a month, with no contract ties and no cancellation penalties.
Do you work with agencies?
Yes. If you are an agency that needs a copywriter for a client project, send me the brief on WhatsApp.
Need a freelance copywriter who writes to sell?
Tell me about your project on WhatsApp. I reply personally, and we decide together whether it makes sense to work together.
Talk to me on WhatsApp →