A Facebook Ads Agency Alternative for UK Businesses
If you are looking for a Facebook ads agency in the UK but you have been let down before, there is another route: one freelance specialist who runs your Facebook and Instagram ads himself, with no contract ties and no penalties.
Facebook ads agency or freelance specialist: how to choose
A good Facebook ads agency can be the right answer for a large brand with several channels to coordinate. For a clinic, a local business or an online shop, the question is who will actually look at your account every week.
Who builds your campaigns
In many agencies the person who sells the contract is not the person who runs your ads. With me, you talk to the specialist who does the work.
Contract and exit
Agencies often ask for minimum terms of several months and charge to leave. I work month by month, with no contract ties and no cancellation penalties.
Reporting
A report full of impressions and clicks says little about your business. I report enquiries, cost per enquiry, booked appointments and sales.
Creative and copy
Graphics, video scripts, editing and ad copy are included in my fee, so you do not pay extra for every asset.
Ownership
Your ad account, Page, pixel and data stay in your name from day one, so you can leave with everything.
Meta ads management: what’s included
Facebook and Instagram sit in the same ad platform, so I plan and run them together: one strategy, one budget, one report.
Strategy and campaign structure
Audiences, offers and budget on Facebook and Instagram, built around your goal: enquiries, bookings or sales.
Ad creatives
Static graphics, video scripts, editing and briefs for UGC creators.
Ad copy
Written by a direct response copywriter working since 2016.
Tracking and set-up
Pixel and conversion events checked, so the numbers you see are the numbers that count.
Ongoing optimisation
Testing, creative refreshes and budget control every week.
Direct support and reporting
Questions and updates go to me on WhatsApp, with a clear report each month.
How we start working together
A conversation on WhatsApp
You tell me about your business and what you want from Facebook and Instagram.
A look at your numbers
I review your offer, your current ads if you have any, and your costs per enquiry or sale.
Launch
I build the campaigns, write the ads and prepare the creative, then we go live.
Optimise and report
I test, improve and report every month, so you always know what each enquiry costs.
Paid social for clinics, local businesses and online shops
Private clinics and practices
Dentists, aesthetic and medical clinics, physiotherapists, solicitors and consultants. Health and aesthetics ads in the UK follow specific advertising rules, so we check every message before it goes live. Read more about Facebook ads for dentists and aesthetic clinics.
Local businesses
Gyms, salons, restaurants and shops that want customers from their own area.
E-commerce and DTC brands
Campaigns, or just the creative side: angles, scripts and briefs for creators, in English or Italian.
Results from real campaigns
These case studies come from campaigns I ran in Italy. Figures are converted from euros to pounds at roughly €1 = £0.85 and rounded.
Cost per lead down from about £8.50 to about £1.70.
Read the case study →Collected in 3 months with about £510 of advertising.
Read the case study →Monthly revenue from campaigns up from about £2,580, with the same budget.
Read the case study →What clients say about working with me
Reviews from my Trustpilot profile (4.5 out of 5, 34 reviews), translated from Italian. Most of them come from my copywriting work.
“Unlike other agencies or freelancers, he is always available, the work is on time and he comes up with new ideas for growth.”
“I had tried other marketing agencies before, but never found the same professionalism I got from Stefano.”
“Extremely available and always ready to answer any question. Swiss precision in delivering the materials.”
“Within 48 hours he delivered the work, and it was really tailor-made. I can’t wait to work with him again.”
“My ads and landing pages convert almost twice as much as before. And he is punctual too.”
“Unlike other copywriters, Stefano was always available for questions and support.”
Simple pricing
My fee depends on how many campaigns, creatives and videos you need. The ad budget is paid separately, straight to Meta from your card.
- Month by month, no contract ties
- No cancellation penalties
- No set-up fees
- Ad account, Page, pixel and data stay in your name
- Graphics, scripts and editing included
- Direct support on WhatsApp
guarantee
If you don’t get more customers than you did with your previous agency, I refund you. You will also always know what each enquiry costs and what we are doing to lower it.
Prefer to meet in person?
I work remotely with clients across the UK, and I’m regularly in Marylebone, Central London. If you would like to meet before starting, we can have a coffee and go through your numbers.
Frequently asked questions about Facebook ads agencies and specialists
Are you a Facebook ads agency?
No. I am a freelance specialist, so there is no team between you and the person running your ads. If you need a large multi-channel team, an agency may suit you better.
How much does a Meta ads agency or specialist cost?
Fees vary a lot. My fee starts from £600 a month, depending on the campaigns, graphics and video you need. The ad budget is paid separately to Meta. For the full picture, read how much Facebook ads cost in the UK.
What is paid social?
Paid social means advertising on social platforms. In my case it is Facebook and Instagram ads, run through Meta’s ad platform.
Do you work with businesses in London?
Yes. I work remotely with clients across the UK, and I am regularly in Marylebone, Central London, if you want to meet in person.
Do I have to sign a long contract?
No. There are no contract ties and no cancellation penalties. We work month by month and you can stop whenever you want.
What does the money-back guarantee cover?
If you don’t get more customers than you did with your previous agency, I refund you.
Looking for a Facebook ads agency in the UK that answers your messages?
Tell me about your business on WhatsApp. I reply personally, and we decide together whether it makes sense to work together.
Talk to me on WhatsApp →